REFINE YOUR BRAND
We illuminate your brand as unique and differentiated to position you authentically so you shine amongst competitors through our Proprietary Knowing Process.
DEFINE YOUR STRATEGY
We become intimately acquainted with your audience to curate a tailored Marcom activation strategy that first emotionally connects and then moves them to act.
BUILD CUSTOMER LOYALTY
We cultivate memorable and lasting connections with your audience through empathy, inspiring trust and loyalty that fuels sustainable growth and elevates your impact.
WHAT WE DO
We curate empathy-driven brands and execute measurable, data-driven marketing activations powered by our values of excellence and emotional intelligence. Our transition from Starin Strategies to The Knowing Agency lends significance to our entire approach surrounding branding and marketing, predicated upon our proprietary process of empowering organizations and executives with the knowing of self necessary to position their corporate and personal brands with authenticity in order to form powerful, empathetic connections with their intended audiences.
HOW WE DO IT
We establish the foundational framework and the infrastructure required to successfully distinguish our partners as strong, differentiated brands in their industry through:
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Clarifying the brand
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Designing a tailored strategy
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Establishing an emotional connection with the target audience
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Building customer loyalty through memorable experiences
BRANDING
Perception Analysis
Logo Concept + Design
Target Audience Research
Brand Story + Messaging
DESIGN
User Interface
Custom Wireframes
Company Collateral
Handbooks + Guidelines
WEB DEVELOPMENT
User Experience (UX)
Performace + Usabiliity
SEO + Site Architecture
Desktop + Mobile Friendly
DIGITAL MARKETING
Geotargeting
Social Media
Google Networks
A/B Testing + Reporting
MULTIMEDIA
Photography
Videography
TV Commercials
Interactive Content
CUSTOMER NURTURING
Copywriting
Public Relations
Email Campaigns
Event Planning + Coordination
BRANDS SERVED
THE RESULTS
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Differentiation
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Achieve Bottom-Line Goals
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Increased Impact
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Our integrated approach enables our partners to capitalize on strategic opportunities to develop emotional connections with the target audience at every step along the customer journey, nurturing leads into customers and customers into not only repeat customers but evangelists.